Market Manager, Houston
Company: SoHo Experiential LLC
Location: Houston
Posted on: February 18, 2026
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Job Description:
Job Description Job Description The Market Manager is a
full-time position and is pivotal in the meticulous management of
all in-market events, where your primary goal is to guarantee their
seamless execution while maintaining alignment with the broader
brand strategy. This responsibility encompasses a diverse array of
essential tasks aimed at ensuring excellent execution and
amplifying the execution of each event, all while ensuring that
they uphold the brand's consistency and integrity. This role will
report to the Regional Activation Manager, Central, and will be on
the Agency Field Team. Responsibilities: · Coordinate the staffing
and logistics of all in-market events. · Serve as the primary point
of contact for a team of Promotional Specialists, assisting with
scheduling, reporting, and communication as needed. · Perform
quality control inspections to ensure that the execution meets the
expectations of the client. Communicate quality control visits to
Campari Field Marketing and local stakeholder team on a weekly
basis. · Provide feedback to improve execution standards and
results for On- and Off-Premise events. · Handle logistics of all
promotions within assigned geographic area of responsibility. ·
Recruit prospective Promotional Specialists at all attended
promotions. · Ensure that Promotional Specialists have the
necessary training and materials prior to promotions. · Manage
promotional material inventory (POS) and warehousing. · Assist in
any brand, trade, special events or adhoc programs in market. ·
Ensure all events and staff adhere to company, DISCUS and State
mandated regulations including sampler licenses if needed. ·
Management of post-event responsibilities (ensuring event recapping
is done accurately and on time, verifying the payroll procedure is
followed, qualitative feedback is collected and shared with agency
and client). · Support the RAM, Campari Field Marketing Manager
(FMM) and Territory FMM (TFMM) on sampling-related and adhoc
assignments. Recruit/Train Event Teams · Must have access to a
network of talented staff. · Manage event staff pool to ensure the
sampler base continually supports the needs of an ever-changing
business. · Foster execution of flawless events (includes, but is
not limited to, on-site sampling, engaging consumers, delivering
key brand communications, distributing POS, facilitating data
capture). Manage Key Relationships · Confirm event activations with
account management prior to execution. · Liaise with local client
sales teams and retail partners on a daily/weekly basis. ·
Collaborate with third-party agencies when necessary. · Maintain a
positive and proactive relationship with the local sales teams as
well as account management and staff. · Maintain account and
distributor partner contact lists. Build trade/bartender
relationships through account visits. Financial Responsibility ·
Manage event budgets. · Coordinate payment of all bar tabs or per
event supplies directly with account partners or staff. · Manage
payroll process of all staff. · Submit and review receipts in a
timely manner to ensure they are compliant. Report on Event
Activity · Maintain and update scheduling of events in the Event
Management System. · Review and approve event recaps within 48
hours of event to ensure data integrity. · Report event and overall
program feedback to RAM. · Create post-program Market specific
recaps for the client that identify and report on key performance
indicators, event data, provides photos, etc. · Work with
Promotional Specialist to attain high-quality event photos that
capture the brand experience. What You Bring to the Table: · High
School Diploma or GED · 2 years prior experience in event
management · Knowledge of wine and spirits industry is mandatory ·
Experience in recruiting and staffing for events, preferably with
existing relationships with potential staff · Effective training
experience is preferred · Access to event staff personnel ·
Excellent communication, problem-solving, and collaboration skills;
able to work cross-functionally with clients, field teams, and
agency partners · Strong budget management skills · Ability to
prioritize and juggle many tasks · Excellent presentation and
organizational skills · Trade contacts are a plus · Skilled at
managing client relationships · Self-starter, strategic thinker,
and proactive problem solver · Experience with inventory management
· Self-starter with an entrepreneurial spirit and strong leadership
skills · Proficient in Microsoft Excel, Word, PowerPoint, Outlook ·
Reliable transportation a must · Comfortable lifting/transporting
event kits/boxes · Houston area resident required. Strong
familiarity with the Houston market · Ability to travel up to 50%
of time What We Offer:* · Competitive compensation. · Comprehensive
benefits including medical, vision, dental, and wellness programs.
· Generous PTO, including vacation, holidays, and wellness days. ·
Professional growth opportunities in a dynamic, creative
environment. · A collaborative, inclusive workplace that values
people as much as the work we create. *Certain employee benefits
are only applicable to full-time employees. SoHo Experiential is an
equal opportunity employer and does not discriminate based on race,
color, gender, religion, age, sexual orientation, national or
ethnic origin, disability, marital status, veteran status, or any
other occupationally irrelevant criteria.
Keywords: SoHo Experiential LLC, League City , Market Manager, Houston, PR / Public Relations , Houston, Texas
